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“Canelo’s fighting burrito…” Sean O’Malley confident on destroying Canelo Alvarez in PPV sales during head-to-head clash

Sean O’Malley is the leading man behind UFC’s upcoming head-to-head clash with Canelo Alvarez this weekend. UFC will make its debut at the Las Vegas Sphere, and Alvarez will defend his belt at the T-Mobile Arena. Within a few miles from each other, the pay-per-view clash is evident, and O’Malley remains confident about his victory.

Sean O’Malley is scheduled to defend his bantamweight championship for the second time against challenger Merab Dvalishvili. CEO Dana White had invested over $20 million in the event and is planning to make it as grand as possible. While competing for numbers, O’Malley believes he will have an edge over Alvarez in PPV sales. 

I do believe the numbers will be better for the UFC and us that night… I'm defending the belt… fighting the number one guy…Canelo's fighting a guy..I forgot it already. Yeah burrito, Berlanga. I think UFC, we're gonna crush it. We're gonna crush it.

Sean O’Malley via ESPN MMA

'The Suga Show does it again!' - Sean O’Malley's prediction for Noche UFC at the Sphere | First Take

O’Malley looks forward to putting on a masterclass performance and getting a viral knockout finish this weekend. According to the bantamweight champion, by doing so, he will make more headlines than Canelo Alvarez. Top UFC superstar Conor McGregor also believes Noche UFC at the Sphere will beat Alvarez in numbers. 

Alvarez, on the other hand, is unbothered by all this and doesn’t think UFC can ever surpass his PPV numbers. Dana White was initially mad at MGM for holding Alvarez’s fight the same night but didn’t have any bad blood for the Mexican boxing sensation. Moreover, White recently confirmed giving the Mexican superstar a tribute at Noche UFC. It seems like the CEO is pretty happy with the potential PPV sales. 

Dana White confirms Sean O’Malley-led event to have massive PPV numbers 

A week before Noche UFC, there were various criticisms regarding the unsold tickets at the Las Vegas Sphere. From a lackluster fight card with Sean O’Malley as the main star to a clash with Canelo Alvarez, fans had various theories for this. However, in his recent interview, Dana White cleared everything and mentioned that things were going as planned. 

Dana White suggests big pay-per-view numbers for Noche UFC
Dana White suggests big pay-per-view numbers for Noche UFC (via Imago/X)

For UFC, the most watched PPV was the iconic UFC 229, with an estimated 2.4 million buys. It featured the clash between Conor McGregor and Khabib Nurmagomedov, which broke many records. While that remains unbreakable, Noche UFC will have momentum to become the biggest PPV in recent years. At least, that is what Dana White says. 

This is going to be the biggest gate that we've ever done in the history of the company and the most pre-buys on pay-per-view too.

Dana White via Contender Series presser

White has gone above and beyond to give fans the ‘greatest combat sports experience of all time.’ The UFC boss recently said that he will be working with Oscar-nominated talents to provide a terrifying visual experience. White is excited about this event and knows that there is a lot at risk. With big risks come big rewards and the UFC boss has set his sights on achieving success.

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