Ford Credit plans commercial vehicle insurance for Ford Pro customers powered by Pie Insurance

  • Ford Pro Insure is expected to launch in the first half of 2023, expanding Ford Pro’s one-stop-shop for vehicles, software, charging, service and financing.
  • Ford Credit works with Pie Insurance, which uses innovative pricing technologies to drive costs and efficiencies for its small business insurance customers.
  • The insurance will be available to commercial customers to help lower the total cost of ownership.

DEARBORN, Mich., November 30, 2022 /PRNewswire/ — Expanding the one-stop shop for products and services offered by Ford Pro to commercial customers, Ford Credit today announced plans to launch Ford Pro Insure, a new commercial auto insurance product powered by Pie Insurance.

“Ford Pro customers expect a complete suite of products and services that ensure their fleets are the most efficient and productive business tools they can be,” said jim drotman, executive vice president of Ford Pro FinSimple who oversees trade finance and insurance. “Insuring their vehicles through Ford Pro Insure will be an important part of that seamless experience that will help many commercial customers reduce the total cost of ownership of their fleet.”

Ford Pro Insure will cover commercial vehicles purchased through Ford Pro and other channels. It will be provided through Ford Credit’s qualified insurance subsidiary and is expected to start rolling out in the first half of 2023.

The insurance team at Ford Pro FinSimple, the commercial finance unit of Ford Credit, is working with Pie Insurance. Pie, an insurtech specializing in commercial insurance for small businesses, will provide distribution, underwriting, servicing, and claims.

“We are focused on building capabilities in key areas that are important to business customers. Insurance is critical to business,” Drotman said. “We believe that leveraging Pie’s expertise in commercial insurance technology to offer Ford Pro Insure will help us quickly bring a transparent insurance and financing option to businesses, all under one roof.”

“Since our founding in 2017, Pie’s mission has been to empower small businesses to thrive by making business insurance affordable and as easy as pie,” he said. dax craig, co-founder and president of Pie. “We are excited to increase our efforts to support small businesses with this expansion of our work in commercial auto coverage by working with the Ford Pro FinSimple team to bring Ford Pro Insure to market.”

More details about Ford Pro Insure will be available closer to launch.

About Ford Motor Credit Company

Ford Motor Credit Company is a leading automotive financial services company. Provides financing to dealers and customers to support the sale of Ford Motor Company products around the world. This includes financial services through Lincoln Automotive Financial Services at the United States, Canada Y Porcelainand to commercial customers through the Ford Pro FinSimple brand at North America Y Europe. Ford Insure and Lincoln Motor Company Insure retail insurance products are available in the U.S. Ford Credit is a subsidiary of Ford established in 1959. For more information, visit either

About cake insurance

cake insurance is leveraging technology to transform the way small businesses shop and experience business insurance, with the goal of making it affordable and easy as pie. Pie’s intense focus on granular, sophisticated pricing and data-driven customer segmentation enables Pie to accurately match price to risk across a broad spectrum of small business types, enabling Pie to offer more insurance affordable to small business owners. Since 2017, Pie has received more than $615 million in funding and partnered with more than 2,800 agencies across the country.

SOURCE Safe Foot